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AirOps Secures $15.5M to Empower Marketers with AI-Driven Growth Playbooks

Built on advanced language models, AirOps enables marketers to deploy AI at scale, driving unprecedented organic growth SAN FRANCISCO -- AirOps, a company that helps...
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Brits to Opt for Value Driven Gifts as 1 in 4 Plan to Spend...

37% of shoppers also say online advertisements during the holidays influence their purchase decisions, helping them find what they’re looking for and spark discovery. 1...
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MiQ Introduces First-to-Market Hospital and Doctor Influence Measurement Solution

In partnership with PurpleLab, new solution connects digital advertising to actual patient visits, addressing critical measurement challenges in the healthcare industry NEW YORK, NEW YORK...
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Adjust Unveils Multi-Platform Deep Linking Solution for Mobile App Marketers To Drive In-App Engagement

TrueLink’s strong deep linking technology directs users to designated in-app content from any platform or environment SAN FRANCISCO -- Leading measurement and analytics company Adjust unveiled TrueLink, a solution...
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ADWEEK and C2 Announce Strategic Partnership

Industry powerhouses will debut enhanced experiences at BRANDWEEK 2025 and launch new ADWEEK experiential marketing vertical NEW YORK -- ADWEEK, the leading source of news,...

Zeta Global Unveils AI-Powered Solution for People-Based Marketing at Scale, Powered by Snowflake

The new Zeta Media Engine, Powered by Snowflake, will enable seamless, data driven, programmatic activation natively on Snowflake NEW YORK -- Zeta Global (NYSE: ZETA),...
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Landbase Raises $12.5M to Automate Go-To-Market

Go-To-Market and machine learning veterans from AppDirect, Oyster HR, Carta, Zoominfo and NASA, launch the first and most powerful agentic AI platform dedicated to...
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Phreesia and Ad Council Partnership Yields High Patient Engagement in 3 Mental Health Awareness...

Messaging at the point of care encourages patients to take steps toward improving their mental health ALL-REMOTE COMPANY/WILMINGTON, Del. & NEW YORK -- Phreesia, a...
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Affectiva and Kantar Renew Long-Term Partnership to Advance Attention and Emotional Insights in Advertising...

Expanded Collaboration will Drive Innovation and Provide Deeper Attention and Emotional Insights for Advertisers and Publishers BOSTON -- Affectiva, a Smart Eye company and the...

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